Author: James Obern - Avertana

Author: James Obern

The hidden Auckland property where tech companies are born

An accidental innovation hub has become a $1 billion venture. If New Zealand wants to build a better standard of living for everyone we must replicate that magic, says Vic Crone. An unremarkable building in a leafy Parnell street is these days hi-tech hallowed ground. Level two of 24 Balfour Road is the birthplace of … Continued

Kiwi startup Avertana signs South African MOU for steel slag transmutation

Kiwi startup Avertana has entered into a technology partnership with South African-based Nyanza Light Metals to turn waste steel slag into titanium dioxide pigment.

Parnell hub houses next gen of billion-dollar innovators

On level two of a 1950s building nestled in an Auckland central suburb lies a gray corridor leading to laboratories and workshops where some of New Zealand’s greatest innovation success stories were born. The Parnell site named Level Two is now home to the next cluster of ground-breaking innovators who are set to ‘change the world’ with their technological inventions.

Kiwi company turning waste into wealth

Mountains of slag all over the world are a Kiwi company’s idea of great riches. The waste from mines is dumped into mounds so big that they can generate their own weather patterns — but New Zealand company Avertana says they can each be worth half a billion dollars.

KPMG: Entrepreneurs driven by more than just money

A people gap is acting as a brake on New Zealand’s economic productivity and wealth creation and business people need to discover and unleash their ‘entrepreneurial DNA’ to overcome it. According to KPMG’s latest Enterprise Report, too many businesses start life with no ambitions further than providing a comfortable lifestyle for their founders – and, … Continued

Clever Cookies: Avertana – The Greenest White

Avertana is turning steel industry waste into high-value titanium dioxide (the “white” pigment in paint, as well as an essential ingredient in plastics and many other consumer goods), along with other everyday minerals and chemicals in a new, zero-waste, process.

Radio Live interview with Sean Molloy

Avertana founder Sean Molloy, co-winner of this year’s UA Business School Entrepreneurs Challenge, explains how his business take what no one wants in the form of industrial waste and turns it into the things that everyone needs.

Industrial waste tech company and data extractor win Entrepreneurs’ Challenge

Two Auckland-based companies – one dealing with turning industrial waste into valuable by-products and the other a data extractor – have won this year’s University of Auckland Business School Entrepreneurs’ Challenge. Avertana and Data Insight were last night awarded funding from a multi-million-dollar pool set up through donations largely from ex-pat London-based financier Charles Bidwill.