Creating sustainable sources of essential raw materials

Avertana produces a range of valuable mineral and chemical raw materials by extracting them from industrial waste, using innovative chemistry, advanced materials and process design.

These raw materials are used to manufacture everyday products like paint, building materials, paper and fertilisers. The Avertana process is cost competitive with existing approaches but offers a much lower environmental footprint than traditional methods.

Avertana helps its customers to build more sustainable supply chains by making mineral and chemical ingredients for widely-used products from sources that support optimal environmental outcomes.

Avertana’s waste to value process helps industry to reduce its environmental footprint competitively.

Supported by

Advantage by innovation.

Avertana makes more efficient use of resources, by making products with a much lower environmental footprint that are cost-competitive with traditional processes. This gives manufacturers an opportunity to reduce their environmental footprint and de-risk their supply chains at no added cost.

Avertana’s products are ‘drop-in’ replacements for raw materials already used by industry, displacing traditional sources like mining and chemical processing, with no difference in quality or performance but a substantially reduced environmental impact.

More about the technical process

Industry leading professionals
from the top down.

Sean Molloy

Sean Molloy


Sherif Ibrahim

Sherif Ibrahim

VP Operations

James Obern

James Obern

VP Commercial

Ivan Tottle

Ivan Tottle

Business development advisor

Sean Molloy, Sherif Ibrahim and James Obern co-founded Avertana in 2012 after developing and honing their knowledge and skills together at LanzaTech, a company that has successfully developed the process to convert waste gases to fuel. With strong backgrounds in engineering, technology scale-up, corporate finance and business development, they tested and proved the technical and commercial viability of their concept and launched Avertana to commence the commercialisation of the technology in 2014.

Avertana has grown rapidly, attracting a leading team of technical and commercial specialists, advisors and investors. In 2015, Ivan Tottle joined the business, bringing a wealth of senior management and industry experience to further help guide the business through its next phase of growth. A diverse group of respected business and technical specialists, as well as an experienced Board and professional advisors, support Avertana’s executive team.

More about our people
Paints & Coatings

Paints & Coatings






Fibres & textiles

welding supplies

Welding supplies



Diverse industry application.

Avertana’s products are vital raw materials for a wide range of everyday manufacturing and industrial production. They are mineral and chemical ingredients used in industrial, agricultural, municipal water and consumer goods. Avertana has selected these raw materials to be their products based on projected demand from manufacturers and producers in growth markets around the world.

More about our products

Continue the conversation.

Exploring opportunities and partnerships is part
of our core at Avertana. Give us a call.

+64-9-281-4330 View all contact details